What's Worth Knowing About the Company LipDub?
The LipDub is a unique form of integration that combines elements of a creative workshop, a film set and a company party. Under the guidance of our director and camera operator, participants are tasked with creating a music video from scratch for a chosen popular song. The magic lies in the "one-shot" technique, which means recording the entire clip in one continuous take without any editing cuts.
The process begins by dividing participants into smaller groups. We assign each group a segment of the song and the task of inventing simple, funny choreography and a scene. We provide a chest full of colourful props, wigs and gadgets to help them get into character. After brief rehearsals, we start filming – the camera moves smoothly from team to team, and participants must perfectly sync their actions to create a cohesive whole. It's a controlled, laughter-filled chaos that brings spectacular results and is a fantastic form of creative team building.
From Chaos to Perfect Harmony
Creating a several-minute music video in a single take demands excellent communication and cooperation — there's no room for error on set. That's why not everyone has to be a front-of-camera star. Introverts and anyone who doesn't feel comfortable in the spotlight find their place as directors, set designers, choreographers or prop masters. Every piece of the puzzle matters, and the final success depends on the whole group pulling together.
Employer Branding You'll Be Proud Of
Today's candidates look for workplaces with a great atmosphere. A company music video is the perfect promotional material for your company's LinkedIn, Facebook or the "Careers" section of your website. Instead of writing about a close-knit team — simply show it! A professionally edited clip is an investment that pays off many times over, as both a keepsake and proof that your company is a fantastic place to work.
What You Get with a LipDub Production
- A professional crew: a director, camera operators and animators who keep the chaos under control and guide your group step by step.
- Professional film equipment: stabilised cameras (gimbal), lighting and, on request, drone shots.
- A huge wardrobe and props: we bring chests full of colourful wigs, glasses, hats, inflatable instruments and wild gadgets.
- Post-production and editing: after filming, our team handles professional editing, colour grading and sound synchronisation.
- A licence to smile: we guarantee 100% engagement and a relaxed atmosphere that wins over even the biggest sceptics.
When Is a Company LipDub a Great Choice?
LipDub is a remarkably flexible format that works brilliantly as the highlight of:
- Company retreats – we film across the hotel grounds and its outdoor areas, weaving the whole venue into the story.
- Company anniversaries & galas– the perfect way to celebrate a company milestone; a video featuring management and employees is the best keepsake for years to come.
- In-office integration – no need to travel! We turn your desks, corridors and open space into a professional film set.
- Company picnics – a fantastic summer outdoor activity that can even involve employees' families.
Frequently Asked Questions
Do participants need to know how to sing?
Do participants need to know how to sing?
Absolutely not! The name LipDub (from "lip dubbing") means moving your lips to recorded music — classic playback. What counts is expression, energy and a smile, not vocal talent. The original soundtrack is added in full during post-production.
Where can you film a company music video?
Where can you film a company music video?
We're fully mobile. We can film your company video in your office, at a production hall, at a hotel during a company retreat, or even outdoors. The key is that the space allows a long enough route for the camera operator.
How large a group is this activity for?
How large a group is this activity for?
LipDub is one of the few team-building scenarios that's just as brilliant for 20 as it is for 200 people. For smaller groups, each person appears in the frame several times. For very large events, we frame entire departments in separate zones along the route.
How long does filming a company video take?
How long does filming a company video take?
A standard production is around 3 hours on site — from brainstorming and role assignment, through rehearsals, to the actual filming. We deliver the finished, edited video after post-production, usually within a few business days of the event.
Do you provide the music and licensing?
Do you provide the music and licensing?
Yes — we help choose a track that fits your company's character and handle the technical side. Licensing is arranged individually during preparation, so the finished video can be used safely in your company's communications.
Can the LipDub be run in English for an international team?
Can the LipDub be run in English for an international team?
Yes — we run the whole activity fluently in English, with multilingual animators. Because it's built on expression and music rather than language, it's a perfect ice-breaker for multicultural and BPO/SSC teams.
